Top Amazon sellers agree that buying ads is crucial if you want to survive on the platform. I took their advice and launched my first Amazon ad campaign for my pickleball paddle brand. So far, I've ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...

Amazon Prime Video is showing more ads in 2025, and it's going to cost customers who can't stand the constant barrage of advertisements. Prime Video is one of the major streaming services available to ...

Amazon is introducing three new ad formats for Prime Video: Shoppable carousel ads, Interactive pause ads, and Interactive brand trivia ads. These ad forms take different approaches but commonly allow ...

Amazon’s revenue derived from advertising increased 18% year over year to $17.29 billion in Q4 2024, according to an earnings statement. That marks a deceleration in the rate of growth from the ...

Amazon wants to break down the barriers between watching TV and driving to the mall. The streaming giant on Tuesday unveiled a new suite of interactive ad formats it is making available for sponsors ...

The court concluded that the e-commerce giant told subscribers that it could alter or discontinue membership benefits at any time. By Winston Cho A lawsuit accusing Amazon of misleading Prime ...

Amazon CEO Andy Jassy sees an opportunity to deliver ads to users during their conversations with the company’s AI-powered digital assistant, Alexa+, he said during Amazon’s second-quarter earnings ...