Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...
Amazon is likely to be “the biggest advertiser in history” after the company’s annual report showed it increased advertising spend to $16.9 billion in 2021. The ecommerce giant said “advertising and ...
Amazon Ads has become a powerful platform for businesses of all sizes, both on and off the Amazon marketplace. This article explores the various types of Amazon Ads, their features and how they can ...